Our Team

The people behind the platform

Proven builders across data, engineering, and marketing.

We're a team that has spent decades inside the problems we're solving. Our founder has a proven track record of building and scaling data platforms. Our co-founders bring deep technical and operational expertise. Our engineers have built systems at scale. What ties us together isn't just experience — it's a shared stubbornness about solving problems that actually matter, and the grit to see it through.

Gordy Meyer

Gordy Meyer

Founder & CEO

Gordy is a serial entrepreneur with three decades of experience founding, building, and selling data and technology platforms — including multiple exits to Fortune 500 acquirers. He went on to lead at the enterprise level, bringing the same hands-on, problem-first approach to large-scale operations. WebsiteTracker is his fourth company, built on a pattern he kept seeing up close: businesses have no real idea what's happening on their own website. Most people learn to live with the problem. He builds a company.

Daine Billmark

Co-Founder & CTO

Daine is a seasoned engineer and technical architect with a career built around designing and scaling data platforms. He played a critical role in building the technology behind two data companies that were ultimately acquired by TransUnion, bringing deep enterprise-grade experience to everything he touches. At WebsiteTracker, he leads all technical architecture and development, translating complex business problems into thoughtful, reliable systems. If it can be built, Daine will build it. If it can't, he'll find a way anyway.

Daine Billmark
Erin Perry

Erin Perry

Co-Founder & COO

Erin brings 15 years of experience in marketing operations, sales attribution, and digital strategy, with a deep fluency in how businesses use and misuse their web presence. She co-founded WebsiteTracker with a firsthand understanding of the problems it was built to solve, having lived them alongside clients across industries. Known for translating complex technical challenges into actionable solutions, she combines strategic depth and operational rigor. She finds the signal in a room full of noise.

Jordan Larson

Principal Engineer

Jordan brings over 15 years of experience in web application development, with deep expertise in data modeling, processing, and predictive analytics infrastructure. He has worked at the enterprise level, including at TransUnion, and at WebsiteTracker he leads core architecture, DevOps practices, and the company's proprietary tracking pixel technology — a foundational piece of how the platform captures web activity and lead data at scale. His teammates call it sheer genius. He just calls it the job.

wt headshot jordan
manoj

Manoj Kumar

Staff Engineer

Manoj brings over 15 years of experience building web applications focused on data modeling and predictive analytics solutions. He has worked at the enterprise level, including at TransUnion, and at WebsiteTracker he drives development across the full stack, from underlying business logic all the way through to the user interface. He's not just invested in his work — he's invested in everyone's.

Zoë Abrahamson

Marketing Director

Zoë brings 12 years of marketing experience spanning disciplines and industries, developing a rare, holistic command of how all the pieces fit together. At WebsiteTracker, she leads brand, messaging, and go-to-market execution — making sure everything the company puts into the world feels intentional, cohesive, and high-caliber. She's especially strong at distilling complex ideas into polished, purposeful work. She's the one who actually read the memo.

Zoe

See what the team built.